Hi, I'm Ryan
I'm a Revenue Operator drawing on over 10 years in CX to build systems that serve the people actually using them.
My current GTM stack
Capability index
8 entries
Areas of work
Eight areas I own at Ambition. Each one is live, and each one has broken on me at least once.
Salesforce Architecture
- Data model design
- Contracts and orders
- Line-item economics
- Validation rules
- Permission sets and sharing
Data Quality & Enrichment
- Contact lifecycle design
- Deduplication and merging
- Departure detection
- Enrichment pipelines
- Email deliverability
GTM Automation & AI
- Workflow automation
- CRM flows and triggers
- AI agents in production
- Systems integration
- Process design
CX Operations
- Support platform administration
- Help center migration
- Operational workflow design
- AI triage and deflection
- KPI reporting
Campaigns & Attribution
- Campaign hierarchy
- Inbound lead routing
- Marketing and sales list sync
- Attribution modeling
- Pipeline reporting
Deal Desk & Reporting
- Deal structure review
- Quote and order modeling
- ACV, TCV and bookings
- Renewal and expansion tracking
- Executive reporting
Vendor & Stack Management
- Vendor evaluation
- Implementation and rollout
- Renewal and spend review
- Offboarding and data migration
- Stack consolidation
Governance & Enablement
- Role hierarchy design
- Access reviews
- Change management
- Documentation
- Team training
Guides
3 entries
Playbooks, templates and field notes
Write-ups from systems I built and then had to keep running.
Support tickets are the best data in your company
Ours come through Pylon, and most of the work now happens before an advisor or an engineer ever opens one. Here is what we have running today, and the part of it I am still building toward.
📘 PlaybookLaunchPad: build a Slack app that writes implementation plans
I built a Slack app because implementation plans that take an hour mostly don't get written. There's a Claude prompt at the top of the playbook to get you started.
📘 PlaybookWispr Flow: Middle Mouse Button will make you work faster
I dictate almost everything now. You should try it too, but let me try to convince you to get a mouse with a scroll wheel and headset microphone first.